Visual Identity & Branding including a series of Podcast Cover designs for Canada’s new home for original, informative and hilarious podcasts - Frequency Podcast Network. Fpn is a curious little collection of different voices and subjects, honest conversation and deep storytelling. Fpn embodies the tone, character and voice of the Expert. The Expert shows confidence, knowledge and skill while establishing a timeless brand identity. The Expert’s essence lies in frequency signals, custom letters F and R depict analog and digital signal waves. The Expert is inspired by classic radio station identities adjusted for modern digital times.
Design Director: Bart Sciana
Art Direction & Design: Ivo Matic
Project done working @Rogers Media